
Our Skills, Our Future
Building a future in which learning through play empowers children to become creative lifelong learners
Art Direction, Creative Direction, Motion Design
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The LEGO Foundation’s published research currently speaks to an academic audience but does not cut through to engage and impact policy makers and caregivers.
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The LEGO Foundation has a wealth of research and resources when it comes to children’s development and the power of learning through play in society. However, they were yet to find compelling ways of disseminating this research, either internally to their staff, to parents & caregivers, or policymakers.
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Working with the LEGO foundation, I led the art direction and video production of two films that speak to parents, caregivers and policymakers.
The narrative is told through the voice of a child and the mixed media animation to transform and reimagine mundane things to be magical and playful.
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Maddie Dai
Stefan Iyapah
Ericka Ubasa
Explainer Films
Working with the LEGO foundation, I led the art direction and video production of two films that speak to parents, caregivers and policymakers. The narrative is told through the voice of a child and the mixed media animation to transform and reimagine mundane things to be magical and playful.
Helping changemakers realise the value of learning through play by putting ‘play’ in a bigger context that could help the world.
A letter to caregivers, from children. Reassuring caregivers that they are already doing a good job by letting children play.